A specific approach to doing business that focuses on the customer. Client centric businesses ensure that the customer is at the center of a business's philosophy, operations or ideas. These businesses believe that their clients are the only reason that they exist and use every means at their disposal to keep the client happy and satisfied.

Client centric has long been a buzzword in service-oriented industries such as the financial services. Firms that strive to be Client Centric often do so by offering one-stop shopping for middle-income customers. Others may provide a suite of high-level services for high-net worth clients.